JBA Media Group is a boutique custom publishing company that specializes in health care. We work closely with our clients to ensure that all programs meet their marketing goals efficiently and cost-effectively.

By any measure—including reader response scores—the magazines, reports, newsletters, brochures, Web content, and other media programs that we produce on behalf of our clients are exceptional.

JBA Media Group is also building on many years of success in consumer publishing. We are currently creating new consumer magazines and Web sites, to be launched in the coming months.

Commitment to excellence

Our commitment to quality is absolute. As president and editorial director of JBA Media Group and formerly, of Vericom Custom Publishing, JoAnne Alter has created and overseen the production of numerous successful projects for many of the world’s leading pharmaceutical companies. Among them:

• Solvay Pharmaceuticals, Inc.
• Bayer Corporation
• Novartis Pharmaceuticals Corporation
• Eli Lilly and Company
• AstraZeneca
• Boehringer Ingelheim
• Sanofi-Synthelabo
• Wyeth
• Merck & Co., Inc.

In addition, she has developed and produced magazines, special sections, and top-rated features for leading consumer publishing and integrated marketing companies, including:

• Family Circle
• Self
• Better Homes & Gardens
• New York Daily News Magazine
• Meredith Custom Publishing
(now Meredith Integrated Marketing)

Unsurpassed content, visual impact

All of our programs are designed to provide members of any target audience with information that they will find interesting, valuable, and beautifully presented. Our magazines and newsletters consistently receive high reader scores, and have often generated repeat business.

Return on investment

Our clients know that customers—whether they are physicians, patients, employers, health plan executives,
or members of any other targeted group—recognize and appreciate excellence in the informational materials they receive. Providing customers with highly valued information pays multiple dividends, including:

• Enhanced trust and leadership positioning
• Improved access
• New sales leads
• Higher levels of satisfaction
• Increased loyalty
• Greater profitability